Kingston, Jamaica; The Reggae Ambassador’s, THIRD WORLD remain one of the most pivotal reggae bands of all time. The band will release their first single “Loving You Is Easy,” off their upcoming full length album to be released in 2019, this Friday September 28. Produced by Grammy-award winning business mogul Damian ‘Jr Gong’ Marley on Ghetto Youths International, “Loving You Is Easy” gives the listener an insight on their creative ability to maintain their artistry over four decades of music. The single will be available for download and streaming Friday, September 28 on all digital platforms.

The song embodies a smooth Reggae sound, featuring the band’s beautiful signature harmonies and charismatic vibe. Stephen “Cat” Coore, founder and band leader of Third World aptly describes the single as “a cool lovers rock, it is one of those songs that is really catchy and that I think people will like. It’s a sing along.”

 “Loving you is easy cause the way you make me feel,
Loving you is simple that’s the way its suppose to be,
Baby with you by my side I feel so young and free,
I could love you on and on and on and on on and on and on…” 

Strong vocals being synonymous with Third World, the single pays ode to a love interest whose qualities are remarkable and makes love so simple and easy. “It is a great song that expresses a nice thought about love, a people’s interaction with each other from a loving point of view because it says I could love you on and on and on. It is a glamourous way of thinking about love’’ explains Coore.

Current Third World members include: Stephen “Cat” Coore (guitar, cello, vocals) Richard Daley (bass), Tony “Ruption” Williams (drums, djembe), AJ Brown (lead vocals), Maurice “MG” Gregory (keyboards, vocals) & Norris “Noriega” Webb (keyboards, vocals)

“Loving You Is Easy” will be available for download and stream on all digital platforms worldwide.  For more information, visit the band’s website at www.thirdworldband.com