THE JMC EFFECT – Connecting creatives globally with the leaders in the Jamaica music industry! EVERY Sunday this February for Reggae Month, check out this exclusive series produced by the Jamaica Music Conference ! Episode #2: THE CULTURE AND THE BUSINESS OF MUSIC features veteran Dancehall artist MAJOR MACKEREL on February 14th | 4:00 PM EST/JA. Subscribe to our YouTube Channel and the @TheJMCEffect Youtube Channel now and never miss an episode!